Clear direction for your go-to-market strategy
Not confident you’re getting the return you should from your brand and marketing efforts?
You need a startup audit.
We’ll determine where your biggest ROI opportunities are and provide you with a step-by-step roadmap on how to improve so you can stand out and find success in the market.
Demand attention and set your brand up for commercial appeal
Assess your brand touchpoints and see the path to meaningful differentiation. Your MOT Roadmap will show you how to zero in on high-return activities so you can go to market with confidence and scale with momentum.
What we audit
Shed light on your biggest blind spots
Competitive Analysis
Understand the market landscape and find your biggest opportunities and weaknesses. We’ll identify where you can focus to become unignorable in your onlyness.
Touchpoint Evaluation
Choose a touchpoint for us to look over (e.g. a core page on your site, sales deck, creative campaign, etc.) and we’ll give you actionable feedback on how to improve it.
Creative Asset Overview
Put your branded assets under our review. We’ll assess for consistency and resonance potential, and determine how well your assets align with your position in the market.
Scale-up Potential Score
Receive a score between 1–25 that highlights what you’re doing well, and where you could improve to become more distinctive and relevant to your target market.
Your roadmap for market success
Become the only choice
See how to meaningfully differentiate from your competitors so you can become the undeniable choice for your market.
Gain mainstream appeal
Learn how to communicate your value proposition in a way that makes it easy for people to rally behind your brand.
Pioneer your space
Plant your digital flag as a leader in your category and position yourself to be perceived as a top pick for investors and talent.